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Case Study: Retail LED Board Installation at Descente Children’s Store, Changchun

Project Overview

Descente Children’s Store, located on the 6th floor of OUYA Commercial Capital in Changchun City, upgraded its visual display system with modern retail LED boards. The project included two indoor LED screens to enhance product presentation, promotions, and the overall shopping experience. LED boards are essential for stores, offering fast and clear communication with customers while improving the store’s visual impact.

Customer Requirements

The store required high-resolution LED displays to present product information, seasonal promotions, and announcements clearly. The screens needed to be bright, reliable, and easy to update. By using LED boards, Descente aimed to create an engaging shopping environment that highlights its children’s products while improving communication efficiency within the store.

Indoor retail LED board at Descente Children’s Store, Changchun

Solution Configuration

The project included two indoor retail LED boards. The first screen measures 3200×1760, ideal for displaying large product visuals, event promotions, and detailed text. The second screen measures 2240×1120, perfect for secondary messaging, highlighting special offers, or showcasing seasonal collections. Both screens use a P2.5 pitch, providing sharp and clear images for customers at close viewing distances.

p2.5 retail led screen inside children’s clothing store

Installation and Performance

The installation was completed efficiently on the 6th floor. Both LED screens were mounted securely, and all power and signal connections were arranged neatly. After installation, the screens were calibrated for optimal brightness and color uniformity. The displays deliver vivid visuals and clear text, making it easy for visitors to see product details and promotions.

Business Value

Since deployment, the retail LED boards have improved communication with customers and strengthened brand presence inside the store. The larger display engages visitors immediately, while the smaller screen provides continuous updates and messaging. Together, they create a cohesive visual system that attracts attention and supports store marketing activities.

Project Summary

This project demonstrates how indoor retail LED boards can enhance both visual appeal and operational efficiency in stores. By combining multiple LED screens, Descente Children’s Store improved product promotion, customer engagement, and overall brand visibility. Retail LED screen continue to be a practical and effective solution for modern stores aiming to create an attractive and dynamic shopping environment.

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